Matt Childs ’05 – Early Evangelist and CEO

It was clear from the start that Matt was destined for an exciting life in business. In Matt’s senior year, he partnered with fellow student Francis Adanza to write a business plan and make his first pitch for funding to venture capitalists. That business didn’t succeed, but that didn’t stop Matt from pursuing his entrepreneurial ambitions.

In 2007 Matt created DreamSimplicity. As a sales leader in early stage software-as-a-service startups, Matt recognized the need for a community-sourced directory and information center on SaaS and Cloud business applications. He also realized that these businesses needed a better alternative to email and paid search for exchanging information and marketing assets for social syndication across the web.

In April 2009, Matt teamed up with a fellow sales team member and launched DreamSimplicity. Thousands of articles and hundreds of videos later, DreamSimplicity has grown to become the top destination for web-software technology executives and professionals.

Leadership and Involvement

As a student at Menlo, Matt founded the first Business Plan Competition and was the Vice-President of the Menlo Entrepreneurship Society. Today the Business Plan Competition continues and is a major part of our annual SBA Day held every year in the fall.

From the Classroom to the Job

Getting business experience was a top priority for Matt. As a junior he completed an internship with a local business that provided janitorial services for construction companies. It wasn’t a glamorous internship, but he was able to build the skills he needed to be successful in the workplace.

Small School, Big Opportunities

Matt is committed to helping current Menlo College students use their time wisely while in college. He has returned to campus many times to share his experience and advice, participating in Freshman Orientation, Career Conferences, and most recently, the Business Showcase at our 85th Anniversary Celebration.


An Entrepreneurship major will benefit from having exposure to all aspects of business. Rather than just look at one group of careers, explore all of them from Accounting and Finance to Human Resources and Psychology. Be open to wherever your entrepreneurial spark takes you.